Discover Broadway Market: A Hipster's Paradise in Hackney


Nestled in the heart of Hackney, Broadway Market stands as a vibrant testament to East London's hipster culture. This bustling market, which springs to life every Saturday, offers a unique blend of eclectic stalls, artisanal food, and quirky boutiques, making it a must-visit destination for those seeking an authentic and trendy East London experience.

A Brief History

Broadway Market's history dates back to the 19th century when it served as a key trading spot for local farmers. Over the years, it has evolved, embracing the bohemian spirit of Hackney and transforming into a cultural hotspot. Today, the market retains its historic charm while exuding a modern, hip vibe that attracts a diverse crowd of locals and tourists.

The Hipster Experience

Stepping into Broadway Market on a Saturday is like entering a lively tapestry of sights, sounds, and smells. The air is filled with the aroma of freshly brewed coffee and sizzling street food, while the chatter of vendors and visitors creates a vibrant soundtrack.

Culinary Delights

Food is at the heart of Broadway Market, and it caters perfectly to the hipster palate. Imagine starting your day with a cold brew coffee from Climpson & Sons, renowned for their expertly roasted beans. As you wander through the market, you'll encounter an array of food stalls offering everything from vegan tacos and gluten-free pastries to organic kombucha and artisan cheeses. The market's commitment to sustainability and locally sourced produce resonates deeply with the eco-conscious hipster crowd.

Unique Shopping

Broadway Market is a treasure trove of unique finds. Vintage fashion enthusiasts can lose themselves in racks of carefully curated clothing, from retro dresses to distressed denim jackets. Handmade jewellery and bespoke accessories add a personal touch to any outfit, reflecting the market's emphasis on individuality and creativity.

For book lovers, the second-hand book stalls offer an eclectic mix of classic literature and indie publications. Vinyl collectors can dig through crates of records, hoping to uncover rare gems that will add to their prized collections. Each stall tells its own story, creating an atmosphere where every purchase feels special and meaningful.

Boutiques and Cafes

Alongside the market stalls, Broadway Market boasts an array of permanent shops and cafes that add to its charm. Independent boutiques like Donlon Books offer a curated selection of books, zines, and magazines, perfectly suited for the hipster aesthetic. Noble Fine Liquor, with its selection of natural wines and craft beers, is a haven for those who appreciate artisanal beverages.

The cafes and pubs lining the market provide cozy spots to relax and people-watch. Enjoy a craft beer at The Cat & Mutton, a pub that epitomizes East London cool, or savour a delectable brunch at El Ganso, where the menu features seasonal, locally sourced ingredients. These establishments are more than just places to eat and drink; they are community hubs where like-minded individuals gather to share ideas and inspiration.

Events and Community Spirit

Broadway Market is not just a place to shop; it's a vibrant community space that hosts various events throughout the year. From live music performances and pop-up art exhibitions to seasonal fairs and street parties, the market is always buzzing with activity. This sense of community and creativity is at the core of Broadway Market's appeal, drawing people who value authentic, grassroots experiences.

Tips for Visiting

To fully appreciate Broadway Market, it's best to arrive early on a Saturday, around 9 AM, to beat the crowds and explore at a leisurely pace. Broadway market is only a 25 minute walk away from New Road Hotel or grab a Santander Bike from outside the hotel and cycle there. While many vendors accept card payments, having some cash on hand can be useful, especially for smaller stalls.

Broadway Market offers a quintessential East London experience that perfectly captures the spirit of Hackney's hipster culture. Whether you're a foodie, a fashionista, or simply someone who enjoys soaking up local vibes, Broadway Market has something to offer. So next time you find yourself in Hackney, make sure to spend a Saturday exploring this vibrant market—you'll leave with unique finds, unforgettable memories, and a true taste of East London's bohemian charm.


Stay tuned to the New Road Hotel blog for more insider tips and local guides, and immerse yourself in the best that East London has to offer.

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